According to analyst Chris Morrison at Venture Beat, Move Networks has differentiated itself from standard video streaming platforms (such as Flash and Windows) “in terms of its quality.” And Shelly Palmer recently said in MediaBytes that Move offers “without question the best online video experience” he has seen.
However, Move isn’t the only streaming provider that claims to stream video with high quality. So, what’s the difference? Move defines quality as (1) fast starts, (2) continuous playback, and (3) high fidelity. Our experience and reporting systems tell us that users stay more engaged with the video and visit the Web site more often if these three elements are maximized. Our streaming solution ensures that video is adapted to every kind of platform, regardless of bandwidth or processing power. Our reporting and analytic services show that when these are maximized, viewing lengths are extended. Most recently, our stats indicate that we have extended maximum viewing length from under 15 minutes to over 50 minutes. The bottom line: quality leads to increased viewership and is a must for advertisers. This makes perfect sense—media’s history demonstrates over and over that quality is the key to viewership. More on this idea another time . . .
Move is interested in hearing what you have to say about video quality and what creates a high-quality viewing experience for you.
Move Networks has done the impossible! Delicious.
Move has made the discussion of BluRay versus HD-DVD completely uninteresting. Looking to the future and the headaches and squandered resources that will eventually bring viewers to full HD, mixing HDMI this and 1080i that, Move gives me what I want, to the HD degree I can handle, for as long as I want it. With the bandwidth of a CD, I can pull down HD-quality video … on my schedule.
As a publisher as well as a viewer, the mosaic and hybrid player capabilities shown in the Move Showcase are … mouth-watering. My appetite is whetted. My knife and fork are firmly in hand. Let’s feast!
Props all around. Move Networks drew major technological advancements together into one delicious stew. Thanks.